Sales and leasing activities of a highly successful real estate brokerage require that the brokerage have a sound underpinning in the marketing of properties from both the seller/owner and the buyer/tenant perspectives. They are both businesses, and each side has their unique requirements. Brokerage is the art and business of bringing the sides together for mutual benefit.

Mitchum Real Estate is expert at marketing commercial properties in Arkansas.

Marketing for Sale – Commercial property buyers have a whole
different perspective and set of requirements in their search for the right
property for their business. If it’s an office space, the buyer may or may not need a lot of parking or may see only individual clients on an appointment basis. For a retail business, there are very detailed needs in the area of location, drive–by or walk–by customers, convenience to other shopping, and other factors. Manufacturing and industrial buyers have complex requirements influenced by nearby shipping or transportation, as well as local and national regulations, including environmental laws.

Mitchum Real Estate has developed property evaluation strategies and systems that bring out all of the strengths in our seller clients’ properties. We know what to feature and how to feature it in print and online marketing. Only by having the information and detailed analysis data available as the buyers want to see it will the property sell for top price in a relatively short period of time. We put together a marketing package that presents to potential buyers precisely what they want to see.

Marketing for Lease
Properties – 
Many of the
same detailed market demographics and financial calculations are required by tenants, as they are leasing properties for their business, and the property’s characteristics and location must meet their needs. We’re specialists in lease space marketing in the Batesville, Beebe, Cabot, Conway, Eureka Springs, Greers Ferry, Hot Springs, Little Rock, Maumelle, N Little Rock, and Pine Bluff real estate markets. We use print, online and other appropriate marketing media to reach prospective tenants with the information they need to evaluate your property for their business needs.

Whether we’re selling or leasing for our clients, we know how to present the property to the buyer or prospective tenant, as well as how to work with them in showing the property and realizing its potential for their business. We bring together all of the players for a successful sale or lease transaction.

Mitchum Real Estate isn’t just about property types. It’s also about specialized commercial buyer, seller and tenant client services and AUCTION MARKETING. Mitchum Real Estate has over twenty years of experience in Arkansas, Florida, Alabama, Mississippi, and Tennessee. We have a team of experts that can advise you on all of your real
estate needs. Some properties and situations are perfect for the auction method of selling.

The Auction Method is most appropriate when:

1. Seller is in a hurry and wants to obtain true fair market value NOW;

2. Estates need to liquidate to pay creditors and heirs;

3. Banks need to part with foreclosed or excess real estate;

4. Owners have unique properties such as luxury estates which require focused marketing;

5. Farmers or other owners have high-demand land and aren’t sure how to price their holdings.

The auction method is a highly efficient method for both buying and selling!


Properties typcially sell “as is, where is,” with no warranties other than good marketable title, closing in 30-45 days, no contingencies on closing such as financing, etc.

Johnny Mitchum is a licensed auctioneer with over 20 years of real estate experience, 16 of which were with a national auction marketing company and managing an auction division of a major commercial real estate company in Little Rock.